Do you know your Personal Brand Archetypes? 

When you understand your own personal archetypes and the power inherent in aligning with your own true nature, then you will have discovered the key to unlocking your personal brand and experiencing significant breakthroughs in your business / and the sense of internal freedom.

ARCHETYPES

"THERE ARE FORMS OR IMAGES OF A COLLECTIVE NATURE WHICH OCCUR PRACTICALLY ALL OVER THE EARTH AS CONSTITUENTS OF MYTHS AND AT THE SAME TIME AS INDIVIDUAL PRODUCTS OF UNCONSCIOUS. THESE IMPRINTED AND HARDWIRED INTO OUR PSYCHES." 

JUNG'S 'ARCHETYPAL THEORY'


PSYCHIATRIST CARL JUNG'S CONCEPT OF ARCHETYPES EXPLAINS CONSUMERS' LOVE FOR THEIR FAVORITE BRANDS AT THE LEVEL OF THE PSYCHE

A SYSTEM FOR THE MANAGEMENT OF MEANING

"ARCHETYPE - A UNIVERSALLY FAMILIAR CAHARACTER OR SITUATION THAT TRANSCENDS TIME,PLACE, CULTURE, GENDER, AND AGE. IT REPRESENTS AN ETERNAL TRUTH."

JON HOWARD-SPINK

Trying to figure out a Growth Hack in Branding? /

Do you want to Growth Hack your Personal Branding? Align with a Brand Archetype.

Aligning with your brand archetypes (whether for a company or a personal brand) is a metaphysical growth hack to illuminating the path for you ideal clients, business success, prosperity and fulfillment.

Interested in diving deep into personal branding with me?


Need help with Crafting an Impactful Personal Brand ? to attract your ideal clients, prosperity, and finally live the purposeful life and thriving business you've envisioned


ARCHETYPES & PERSONAL BRANDING: THE UNCONSCIOUS APPEAL 


Building a Personal Brand People love using Archetypes 

Brands are about emotions. It's about building a connection.

Archetypes provide a framework to build a impactful and successful Personal Brand. They provide a shortcut to emotion, connection, meaning.


ARCHETYPAL BRANDING 


Archetypes provide a quick, simple framework to building meaning and emotion - and to connecting with your audience.  


[BENEFITS] OF ARCHETYPAL BRANDING

BRAND ATTRACTION

Create [magnetic] demand and cultivate long-term relationships

Archetypes establish instant emotional resonance and affinity through universal symbols and stories, and an archetypal framework reveals your real authentic brand character. People recognize themselves in some part of your brand when archetypes are embodied. They serve as brand connectors. Using archetypes can help your brand transform from push to pull, from messaging to values, from control to expansion, and from transactions to connections. Archetypes assist in bringing your tale to life in a way that inspires magnetic appeal – the elusive piece that provides long-term value.

BRAND EXPERIENCE

Bridge the customer experience gap and foster trust

Archetypes are a user-centric approach that provides visibility and insight into how a brand is perceived. As a tool, they provide principles rather than laws to direct the brand's experience at each point of the customer journey. They increase trust with stakeholders while imparting belonging, stability, mastery, and self-actualization because they are founded on a constant and enduring expression of meaning.
Archetypes help businesses preserve their humanity and coherence by simplifying decision making.


BRAND ALIGNMENT 

Matching you brand to your market and culture

If a brand is about what you stand for, then embracing your company's archetype guides brand development and connects people to your company in subtle yet powerful ways. Archetypes assist us in comprehending what inspires people. When these universal patterns of behavior are discovered and made intentional, they assist individuals and businesses to stay loyal to their mission and brand promise. An archetypal approach unifies your business strategy in order to address friction spots and barriers to innovation. In the light of similar values, needs, and purpose, brand and culture inconsistencies dissipate like a compass.